By Donald Southerton
From the Nineteen Sixties to early 2000s, political and fiscal forces impacted the expansion and improvement of the South Korean carmakers, together with Hyundai and Kia cars. additionally, the manufacturers now and then partnered for expertise with Ford, Mazda, and Mitsubishi, in addition to international category designers like Giorgetto Giugiaro. increasing swiftly the Korean manufacturers quickly appeared to new foreign markets, together with the U.S.
Despite the failure of Kia automobiles to outlive the IMF predicament, the merger with Hyundai ended in built-in know-how study, improvement, and manufacturing-- let alone the economies of scale wanted for the Korean automaker to compete globally with heavyweights corresponding to Toyota, Ford, GM, and VW.
Car types mentioned together with the Kia’s Brisa, satisfaction, Sephia, Sportage, and Rio in addition to Hyundai’s Pony, Excel and Santa Fe.
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