By Stamos Papastamou,Antonis Gardikiotis,Gerasimos Prodromitis
Majority and minority effect study examines how teams impression the attitudes, innovations and behaviours of people, teams and society as a complete. This quantity collects contemporary paintings via a world team of students, representing various varied theoretical ways to majority and minority effect.
The e-book offers an intensive assessment of vital present advancements with a specific concentrate on how lively minorities can impression people’s pondering and behavior, struggle opposed to conformity and give a contribution to actual social switch. It additionally discusses the subsequent themes:
- Social vs. cognitive approaches of social impact: cooperation vs. antagonism
- Majority and minority effect: a unique or a twin socio-psychological process?
- Conversion vs appropriation of minority ideas
- Different meta-theoretical concerns underlying social effect research
New avenues for destiny learn are provided and lots of are born from a brand new integration among impression and persuasion theoretical traditions.
By concentrating on the societal size of social impact this ebook contributes to filling a theoretical and epistemological hole within the relative literature. It deals a balanced and thorough presentation of the specified theoretical and epistemological methods hired by way of energetic and critical researchers within the box making it crucial examining for researchers and upper-level scholars of social psychology.
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